well, the format of the website is an instructional green alien named Zam happily teaching us Esperanto. I happened to click on the Fun Introduction hyper-link, and it just seemed like a huge joke. Sorry if I upset you folks, you weren't the intended audience.
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I know that explaining a joke defeats the object, but perhaps an explanation might help.
I suppose the comedian stands up, says the word "Esperanto" and everyone laughs?